Mark _australia said...log man said... 
Is this a "cool" poster
Ya what?
Forget the guns and look at what else it represents
I guess for those who are willing to give up every Tuesday night, one day a month, and 2 weeks a year, training to be useful - and maybe give their LIFE for their countrymen - then yes it is cool.
Those who have real jobs yet go at short notice to fill sandbags for 14hrs straight, for 2 weeks on fk all food and fk all sleep in a flood, then yes. it's cool.
But yeah, they are just redneck gun nuts.
(BTW no I am not a reservist but I respect their commitment same as SES, volunteer ambo's and firies etc)
Mark, it's military force it's not a bunch of guys helping old ladies cross the road. And the add preys on the stupidity of young men who think wearing flack jackets is cool, who go all weak at the knees at the mention of of night vision goggles.
"forget the guns", don't be silly Mark, that's the selling point. It's sexing up the idea of the military, patriotism, guns, and gun culture. It's a sales pitch to young , bored boys who think that the army will give they're lives excitement, purpose and a direction.
It's bizarre that this sort of advertising still works today. That bored young boys still fall for that old "YOUR COUNTRY NEEDS YOU" deception that lured thousands of Australians to their deaths over 100 years ago, is horrible.
