Matt18, thanks for your well wishes. We've just had our best 12 months by far in Oz but that's also largely attributed to the popularity of the sport. By 2020 all households in Australia will own a SUP board - wishful thinking but would be nice for business if not the overcrowded beaches.

DJ, agree inflating the boards manually can be a workout. Having said that the new and improved manual ULI pumps are efficient and user friendly (even for females and most kids). In fact we get a lot of customers who have purchased other brands buying our pumps for that reason. The fact they are assembled by hand in the U.S. speaks 'volumes'; pardon the pun

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We too use electric pumps (not ULI manufactured) and have tested many local and international brands in pursuit of the perfect pump. They get to about 14psi and with about 50-60 extra strokes of the manual pump you get to about 17-18psi. Based on experience I would recommend a manual meter pump as opposed to a digital one. Also a single phase over a two phase. The digital and two phase pumps appear less reliable as there is more potential for things to go wrong. The ones we've tested have had extensive use and all bar a couple are still going strong.
Also, i reckon if you try our new 12'6" that "jelly belly" feel you talk about, is not an issue. They are super rigid. The thing with inflatables is that they do take a bit of getting used to underfoot especially if you predominantly ride hardboards.