lostinlondon said...
Lostinlondon's Rules of Cool:
1. Calling yourself cool is NOT Cool
2. Discussing the nature of Cool is NOT Cool
3. As soon as the paper says something is Cool, it's no longer cool.
All these rules apply to everyone, except Dave Grohl...
THEORIES OF COOL:
Cool as social distinction
According to this theory, cool is a zero sum game, in which cool exists only in comparison with things considered less cool. Illustrated in the book The Rebel Sell, cool is created out of a need for status and distinction. This creates a situation analogous to an arms race, in which cool is perpetuated by a collective action problem in society.[42]
Cool as an elusive essence
According to this theory, cool is a real, but unknowable property. Cool, like "Good", is a property that exists, but can only be sought after.[1] In the New Yorker article, "The Coolhunt",[43] cool is given three characteristics:
"The act of discovering what's cool is what causes cool to move on"
"Cool cannot be manufactured, only observed"
"[Cool] can only be observed by those who are themselves cool".
en.wikipedia.org/wiki/Cool(aesthetic)
every time I go out - me helmet & vest softens the smackdowns 
when that Ho 
Mother Nature 
keeps her backhand strong
