Wow.. what a blow for Starboard.

> 10 years ago
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DavidJohn
DavidJohn
VIC
17570 posts
PTWoody
PTWoody
VIC
3982 posts
VIC, 3982 posts
3 Jul 2014 10:07am
Anyone for a Lahui Kai Ace?
laceys lane
laceys lane
QLD
19804 posts
QLD, 19804 posts
3 Jul 2014 7:40pm
i was doing a session with mick and kelly and they were talking about stuff. i only caught bits and pieces. kelly did say to me something big was happening.


guess this was it
John4F
John4F
116 posts
116 posts
4 Jul 2014 2:13am
Boards & More (North, fanatic, ION) isn't in such a good shape as their marketing presents.
Macaha
Macaha
QLD
21982 posts
QLD, 21982 posts
4 Jul 2014 5:49am
laceys lane said...
i was doing a session with mick and kelly and they were talking about stuff. i only caught bits and pieces. kelly did say to me something big was happening.


guess this was it



If thats big you need to get out more.

PT selling up and buying a Naish now thats big
bardunyah
bardunyah
WA
73 posts
WA, 73 posts
4 Jul 2014 10:10am
John4F said...
Boards & More (North, fanatic, ION) isn't in such a good shape as their marketing presents.


Ouch. Got some facts/info to support this statement?


Redskeg
Redskeg
NSW
23 posts
NSW, 23 posts
4 Jul 2014 6:51pm
Great news for a brand developed in Oz! Brian and John are legends of the sport and SUP ATX is a well established brand in the US.
It will be really interesting to see what comes out of the collaboration.
AA
AA
NSW
2167 posts
AA AA
NSW, 2167 posts
7 Jul 2014 2:06pm
WOW! Big move! More info from SUP RACER.com -

Renowned Shaper Brian Szymanski Joins SUP ATX To Further Develop Their Lahui Kai Race Board Range

posted July 1st, 2014 by Christopher Parker, Boss Man


One of the most respected paddleboard shapers in the world, Brian Szymanski has joined the SUP ATX team
to further develop their Lahui Kai race board range. California SUP pioneer John Becker joins the team along
with Brian, in what is a fairly major coup for the brand. SUP ATX was originally known for mass producing all
round SUP touring boards, however in the past year or two they’ve made a serious push towards SUP racing.

SUP ATX bought the distribution rights to the boutique Lahui Kai brand in 2012 in order to fuel their move
into the elite side of the sport. This move to hire Brian and John will be a major catalyst as they continue the
push towards higher end production and more elite racing. Lahui Kai was started in Australia by Molokai 2 Oahu
champion Mick Di Betta and its race team features the likes of elite internationals Kelly Margetts and Lincoln Dews.
Mick will stay on as the official team coach, with Szymanski taking over as head shaper and Becker becoming the
brand manager. Brian and John are both crossing over to SUP ATX from Starboard. Although he was always an
independent shaper, Szymanski played a part in many of the iconic Starboard race board designs, while also making
customs for their international team riders such as Annabel Anderson, Connor Baxter and Zane Schweitzer.
Though even before SUP came along, Brian was a well known paddleboard and surfboard shaper, creating designs
for some of the best paddlers and surfers in the world, including guys like Rob Machado.

So in short: This is a pretty darn good pickup for SUP ATX/Lahui Kai. Between Brian’s years of shaping knowledge
and highly respected designs, as well as John’s in-depth knowledge of the industry, I’m sure the duo will elevate
the Lahui Kai brand to a new level. According to the official release, the new high-end Lahui Kai boards will be
unveiled at Outdoor Retailer next month (the annual industry expo/circus that’s held each August in Utah).
I for one am very interested to see what they come up with…



www.supracer.com/brian-szymanski-sup-atx-lahui-kai/
DavidJohn
DavidJohn
VIC
17570 posts
VIC, 17570 posts
12 Aug 2014 10:50am
surf4fun
surf4fun
WA
1313 posts
WA, 1313 posts
12 Aug 2014 9:28am
Interesting to hear "they have their own brand to do whatever they want". I'm sure Mick who has worked hard over the years to build up Lahui Kai still has something to do with the boards or maybe he just does the customs and these guys are doing the SUP ATX boards.
AndyR
AndyR
QLD
1344 posts
QLD, 1344 posts
12 Aug 2014 2:20pm
Thanks for sharing DJ. I'd imagine this brand will be on the podium a lot soon. Build the board and the paddlers will come.
HerbertVoigt
HerbertVoigt
QLD
155 posts
QLD, 155 posts
13 Aug 2014 11:59am
Those boards have been on the podium for some time with Kelly and Lincoln in more recent years leading the way with some good results.

Mick was at the retailer show with Brian and John and together the 3 have been given the licence and backing to take the brand to the next level. Great result for Mick who has been at the forefront of paddleboard design since winning the first Molokai back in the 90's to be working in colloaboration with a good team and challenging some of the existing majors.

Cant wait to see the quality of the existing designs and what is coming next from them.
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